I was on the Cybex elliptical for some early morning cardio listening to the QuickRead Podcast summarizing the book Unlimited Memory by Kevin Horsley. Here I heard of the PIC method to increase the ability to store long term memory. The PIC method of learning is thinking about your Purpose, Interest, and Curiosity about the topic at hand. No matter the modality of a learning activity, we must ask ourselves what is our purpose for participating, why are we interested, and how can we enhance our curiosity towards the subject matter. Approaching a learning activity this way helps you dial in your concentration and helps you create long term memory to retain new information, clinical pearls, and life lessons.